Value proposition
Developing a value proposition

When designing your value proposition, make sure you differentiate your solution to the problem to be solved from the solutions proposed by the competition to make it a unique selling proposition. To do so, formulate your offer in a way which values the advantages for the customer. The value of your proposition must be perceived […]

Geraldine LeMeur
Never Let Go

Geraldine LeMeur talks about her “baby” — The Refiners — which is a San Francisco-based seed fund program.

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