When designing your value proposition, make sure you differentiate your solution to the problem to be solved from the solutions proposed by the competition to make it a unique selling proposition. To do so, formulate your offer in a way which values the advantages for the customer. The value of your proposition must be perceived by customers as a benefit. The benefit is created by the features of the offer.
the-value-propositionDeveloping a value proposition
- #Entrepreneurs #Entrepreneurship #innovation #SKEMA Business School #SKEMA Ventures #The Venture Factory
-
February 20, 2018
query_builder < 1 min
Please share this
Please Share This Share this content
SKEMA Ventures
SKEMA Ventures is a business unit created by SKEMA Business School dedicated to impact entrepreneurship and innovation. Through a unique value chain, that encompasses teaching, coaching, incubation, and acceleration, SKEMA Ventures allows each SKEMA student and alumni to think, design, test and launch an impactful entrepreneurial project in a global context, on six innovative territories on four continents, benefiting from the best of each local ecosystem. With SKEMA Ventures, GloCal impact entrepreneurship is born!
Watch this video to know more
You Might Also Like
![Ulule Pitch Pitch: Receive support for your social innovation project](https://ventures.skema.edu/wp-content/uploads/2019/03/Ulule-Pitch-Pitch.jpg)
Ulule Pitch Pitch: Receive support for your social innovation project
March 13, 2019
query_builder
< 1 min
![Recap: Frugal innovation – a tool for social entrepreneurs](https://ventures.skema.edu/wp-content/uploads/2020/10/frugal-innovation-seminar-1-528x390.jpg)
Recap: Frugal innovation – a tool for social entrepreneurs
October 13, 2020
query_builder
< 1 min
![Startups and large firms: When both David and Goliath win](https://ventures.skema.edu/wp-content/uploads/2019/04/startups-big-companies-philippe-chereau-skema-ventures.jpg)
Startups and large firms: When both David and Goliath win
April 17, 2019
query_builder
4 min